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E-CommerceCase Study

Aurora Luxury Headless E-Commerce Platform

A sub-second luxury storefront with omnichannel POS sync and real-time inventory management.

Client:Luxury Retail Group, Mumbai
Duration:16 Weeks
Category:E-Commerce
Aurora Luxury Headless E-Commerce Platform

The Challenge

A high-end retail brand was experiencing 45% mobile cart abandonment due to sluggish legacy monolithic CMS infrastructure, clunky checkout flows, and inventory sync mismatches between flagship physical stores and their web boutique.

Our Solution

We built a bespoke headless e-commerce store with edge-rendered Next.js components, instant optimistic cart updates, seamless multi-gateway payments (Stripe & Razorpay), and automated bi-directional inventory synchronization with warehouse ERPs.

Results & Impact

Sub-400ms global page load speeds on mobile and desktop
Mobile checkout conversion rate jumped by 210%
Zero stock reconciliation errors across 8 flagship boutiques
Handled 45,000+ concurrent shoppers during festive flash sales with 100% uptime
Average order value (AOV) increased by 34% with dynamic bundle recommendations

Tech Stack

Next.jsShopify Storefront APINode.jsRedis CacheTailwind CSSAWS CloudFront
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